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  • Form and Function, Suspenders and a Belt: A Reductionist's Guide to Creating the Perfect Logo (and Simplifying Everything Else)

Form and Function, Suspenders and a Belt: A Reductionist's Guide to Creating the Perfect Logo (and Simplifying Everything Else)

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The world is big and complicated but we can still find simplicity in unexpected places. Dean Martin says we can learn a lot from logo design – principles of economy, restraint, and the clever use of negative space all contribute to creating compact visual gems. These same takeaways can be applied beyond graphic design – to illustration, art direction, furniture design, architecture, even public art. A serious but not too serious look at how skills and insights from one discipline can illuminate others, both in professional practice and in life.

 

Author: T Dean Martin

Printing: Marquis Printing

ISBN: 9781999094805

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